An optimistic American football coach is hired to lead AFC Richmond, a struggling English soccer club, despite having no experience with the sport.

On his first full day coaching AFC Richmond, Ted tries to win over Rebecca, connect with his players and face unhappy fans before the club's first match.

When skeptical journalist Trent Crimm shadows Ted for a day, a community outing with Roy offers a closer look at the new coach's unconventional style.

At Rebecca's annual charity gala, Ted tackles a brewing locker-room feud while personal drama threatens to upstage the evening.

Ted's wife and son visit from America as personal strain and mounting pressure at Richmond force a bold decision during a crucial match.

Ted turns to a gifted new signing when Jamie refuses to train, while Richmond bands together over a strange superstition.

As AFC Richmond heads to Liverpool for a crucial away match, Rebecca confronts a difficult anniversary and Ted struggles to stay upbeat in the face of painful personal news.

Ted and Roy turn to the Diamond Dogs for advice on matters of the heart, while Rebecca's past complicates the future of AFC Richmond.

Richmond plays a climactic match that will determine the fates of Ted and his club.